MY SERVICES
Structure for complex topics. Content that reaches people.
Socially relevant topics are often complex & clear communication is needed to carry the core message outward. Everyday life in editorial teams & communications departments is also often hectic, which means there's a need for support & an outside perspective.
I bring structure & clarity to your communication & fill it with life. Social media strategies & editorial content are two different ways to reach your target audiences & achieve your goals.
01
Editorial
International perspective on sustainability, feminism & society – developed as a blog article, podcast format, or editorial concept for your campaign. For TV stations, online newsrooms & production companies.
02
Social Media
Structure, strategy & workflows for your social media work. For TV stations, production companies, music festivals & universities with existing social media experience.
Complex topics need structure.
Good communication needs life.
01
Editorial
You have the topic, but not the time to fully explore it in depth? That's exactly where I come in.
I research topics around sustainability, feminism & society from different perspectives & cultural landscapes & prepare them for your specific audience – whether as a blog article, podcast format, or editorial concept for your campaign.
I see connections, the big picture, & get straight to the point. You get content that doesn't just inform, but truly reaches your audience.
Focus: Blog articles, podcast formats, editorial concepts
Selected Works
As a freelance author, I wrote for Utopia on the topic of sustainability. With my podcast ”Jung & Flexibel”, I was featured on several top-20 lists on sustainability, health & society. Under the same name, I've also recently started sharing a bilingual Newsletter on sustainability, feminism & society.
Who is this for?
TV stations, online newsrooms & production companies that already work editorially & are looking for an expanded perspective on social issues.
02
Social Media
Your channel is running, but it's missing the structure to keep it running smoothly?
Instead of isolated measures, I build a system that holds: I bring structure, strategy & clarity to your social media work – & build you a workflow that's easy to integrate into your daily work & takes the load off you long-term.
I develop social media campaigns & accompany them from start to finish: from editorial planning to managing content creators & external service providers, all the way to community management.
Focus: Instagram & LinkedIn
Selected Works
For ARTE, I created social media campaigns around the ARTE Concert Festival Summer.
Including the editorial management of content creators for international festivals such as NatureOne, M'era Luna & Summer Breeze, as well as major German-language festivals like Hurricane Festival & Southside Festival.
For the Animationsinstitut of Filmakademie Baden-Württemberg, I strategically built up the Instagram & LinkedIn presence over several years & implemented a workflow that continues to run independently within the team.
Who is this for?
TV stations, production companies, music festivals & universities with existing social media experience, looking for experienced external support for campaigns or building structure.